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zsouth
Joined: 09 Jan 2006
Posts: 18
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| Posted: Tue Jan 10, 2006 9:49 pm Post subject: How to increase referral business? |
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| I have a client (LO) who is currently using various methods to get new referral business through her current contacts. She is currently using a Card Agency that sends out cards on a monthly basis to keep her name in front of her current contacts. Are there any other ideas or companies out there that offer any other referral based marketing. Thanks. |
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Del
Joined: 23 Feb 2006
Posts: 3
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| Posted: Thu Feb 23, 2006 2:37 am Post subject: |
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David Frey's (link deleted) is pretty good. It's a compilation of referral generating ideas taken from a large number of industries. Not all of it is applicable to the mortgage industry, but certainly enough to give you at least 10-20 idea tracks to choose from.
He's also got a money back guarantee on it.
It's part of my permanent business collection. :D |
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mamoore
Joined: 06 Apr 2006
Posts: 18
Location: il
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| Posted: Tue May 02, 2006 6:30 am Post subject: |
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| I have a system that helps me. I am able to send out Newsleters every two months. I send it by email and if they dont have email, snail mail. I amable to send out emails so it trickles and your ISP wont see it and think that its spam. It also will not show your list of emails adressed so each person thinks its a personal email to them. It takes a few minutes to send them and on everyone I market to get the referral business. |
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zsouth
Joined: 09 Jan 2006
Posts: 18
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| Posted: Wed May 03, 2006 3:30 pm Post subject: |
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| Thanks guys. I will check those out. |
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obsideo
Joined: 29 May 2007
Posts: 4
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| Posted: Tue May 29, 2007 12:52 am Post subject: |
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| Newsletters help out a lot! They keep the relationships fresh so they don't forget. |
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Info@E2Pros.com
Joined: 20 Jun 2007
Posts: 5
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| Posted: Wed Jun 20, 2007 2:29 am Post subject: Email Marketing |
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| I agree, I've been doing email marketing for my clients (business who offer product/service/partnership to our data of 400,000 Mortgage Pros or up to 1 Million Realtors). We usually offer our Premium Server to our clients with an average of 15% - 22% Open Rate, due to our relationship with ISP, the quality of our data, and the technology/server we use. |
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jmcguirk
Joined: 25 Jul 2007
Posts: 5
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| Posted: Wed Jul 25, 2007 2:15 pm Post subject: |
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| I actually don't really find newsletters to be all that effective. They are not personalized and probably go directly into the garbage more often than not. Personalized correspondence is the way to go (ie holiday cards, calling them on their birthday, etc.). People want to feel special and newsletters do not accomplish that. |
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luke999
Joined: 06 Aug 2007
Posts: 19
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| Posted: Fri Aug 10, 2007 2:39 pm Post subject: |
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| How about just concentrating on providing great customer service and giving the customer what they want. That way most people come back to you and most people refer you to there friends. I find if you're good to the customer they're good to you. |
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JennyScoth0109
Joined: 14 Oct 2007
Posts: 9
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| Posted: Thu Oct 18, 2007 3:29 am Post subject: |
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| Satisfying your client can increase refferal. |
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